Thursday, December 18, 2014

Why you need an experienced IT company’s help for Google Panda recovery?


Panda is an algorithm update that is released by Google to enhance user experience on search engine. It was first released in February 2011. Till September 2014, there have been 27 updates in algorithms. Panda updates target low-quality websites and encourages quality content in search engine results.


However, many business websites suffered ranking loss with Panda updates. To regain high ranking in result pages and optimize website, it is important to hire an experienced IT company. Soft SystemSolution is a New York based IT company that provides penalty removal and recovery services for Google Panda and Penguin algorithm updates. Company also offers services in web designing & development, digital marketing, creative services and mobile application development.

Every Panda update targets websites with poor quality or duplicate content and keyword stuffing etc. That is why, an experienced IT company works on:

  • Duplicate content of client’s website
  • Identify low quality content
  • Replace poor content with original, high quality and optimized content
  • Generate analytical reports on the fall of organic traffic
  • Complete analysis of client’s website with Google Webmaster Tools
  • Recommend removal of unnecessary or problematic web pages

With above mentioned actions, an experienced IT company can help clients in regaining lost ranking and penalty removal. Soft System Solution has gained a reputation in Panda recovery services by getting high rankings not only for client’s websites but also for itself. Follow us on Google Plus

Friday, November 7, 2014

How Penguin 3.0 Update caused a stir in IT Industry?

In October 2014, Google launched its new Penguin 3.0 Update, which caused quite a stir in IT industry. This update came more than a year after the last one in 2013. Its impact was seen in search result. Many websites gained immediate high ranking in result pages while some others faced Google penalty. Many websites recovered from previous Penguin releases.

There is not particular date declared for this Penguin Update, because Google claimed that its release is spread over weeks. However, it was launched to fight spam and violators of guidelines. In few days of its existence, Penguin 3.0 Update has impacted 1% of US/English queries. However, this smaller update is not complete yet. It is still working on algorithm, bad backlinks, and data. According to Google’s Pierre Far, it will continue to roll out worldwide for the next few weeks.

Soft System Solution is keeping a sharp eye on every new Penguin, Panda update. This New York based IT company provides Google Panda and Penguin recovery services. Follow us on Google Plus for more updates.

Tuesday, October 21, 2014

Top 3 myths that are harmful for web designing- Soft System Solution



In web design world, there are some myths that affect the progress of designing process. Sometimes myths are considered as facts by designers, which directly affects the quality and creativity. Some of these myths are:
  • Design is just for looks – Most of the people believe that designing means using attractive images with good features etc. It is much more than attractive images. It is about making features and making them work properly.
  • More features mean good website – It is another myth that adding more features means creating a good website. However, it is not true. Adding more than necessary features or gadgets just confuse users. It makes web pages more complex.
  • One design is good for all devices – Another myth in this field is that one design is appropriate for all devices. Today people use different devices like mobiles, tabs, PCs etc. In every device, websites need a different layout that fits it.
SoftSystem Solution creates user friendly and responsive websites for clients. Company is known for designing websites that are responsive with user-friendly interface for all type of devices.   Follow us on https://twitter.com/SoftSystemSol

Thursday, October 9, 2014

Why PHP scripting language is preferred for website development?


Different web development companies use different languages to prepare an attractive and authentic website. Out of all web development languages, PHP is considered the most favorable one by the professionals of Soft System Solution.
Following are the benefits that make PHP, an important scripting language for web development:
  • Website using this scripting language can judge the difference with other websites, who make use of other languages. The efficiency of such websites is far better than all those sites that are not using PHP as a language.
  • It is compatible and can easily run on different OS systems such Windows, Linux. In addition, also support different databases like MySQL, Oracle, and others.
  • It can easily be embedded with HTM, which makes the website over all user-friendly.
  • Vulnerable attacks on website are easily prevented. Thus, there is no danger of hacking and theft.
  • Data can easily be processed at a much faster speed.

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Tuesday, September 23, 2014

Must to be followed website design tips for generating traffic - Soft System Solution


Website layout can either bring success (low bounce and exit rates, high conversion) or failure (high abandonment, low sales) for your business. Therefore, emphasize is needed to be laid on efficient website designing, if wanting success.
Few things that are ought to be kept in mind for generating little traffic on website, is as follows:
  • Don’t clutter your site with too much graphics and animations, as it confuses users.
  • Make navigation of the site simple and user friendly.
  • Selection of color and font text should be done appropriately, so that user is able to read properly.
  • To make website search engine friendly, keep on updating information on the website regularly.
  • Content posted on site needs to be to the point and relevant.
  • Do not just post information on site for the sake of posting. Provide information systematically on every page, so that user is able to understand your business product or service.
  • Don’t post large size images as it would hinder the loading time of website. Compresses images files are needed to be posted.
  • Do not use images that blink, as it distracts visitor’s attention and might annoy them.
  • Stick to standard layouts, so that scrolling can be done simply.
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Thursday, September 11, 2014

What it takes to create a website logo design?


Logo is a brand’s face. There are numerous points to be taken into consideration, while designing it.
SoftSystem Solution has best of its experts to design the logo. Following are few of things taken into consideration by company experts:
  • Purpose or reason behind designing logo
  • Relevancy of logo with product or service of company
  • Future outlook, considering the growth of company
  • Attract and engage target audience
  • Easy to remember
  • Flexible enough to make changes in future

Following are the steps for creation of logo:
  • Numerous sketches are made on sheet.
  • One is chosen from the prepared designs.
  • Vector graphics are prepared on Photoshop, Pixelmator, Paint Shop Pro, and Painter
  • To fill out colors in logo, programs like Adobe Illustrator, Lineform, FreeHand, and Corel Draw are used.
  • Bright colors are avoided, simplicity is preferred more.
  • Use of effective typography, which helps attract viewer’s attention.

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